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Lead Generation Plan

Get more leads with a clear weekly plan across warm outreach, content, cold outreach and ads. Based on the 'core four' in Alex Hormozi's $100M Leads.

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Prompt

Help me build a lead generation plan using the ideas in Alex Hormozi's book $100M Leads. Explain in plain words; don't role-play the author.

Input: what I sell, my audience, budget, team size and what I've tried.

1. Audit: where my leads come from today and roughly how many per week. 2. The core four ways to get leads: warm outreach (people who know me), posting free content, cold outreach (strangers), and paid ads. For each, assess fit for my business and stage, and what it would take. 3. Lead magnet: design one free, genuinely useful thing that solves a narrow problem for my audience and naturally leads to my paid offer. Give a title, format and outline. 4. Pick the 1-2 channels to focus on first, and why. Volume beats variety early on. 5. Weekly plan: specific daily activities with numbers (e.g. 50 warm outreach messages, 1 post a day), plus scripts or templates for outreach. 6. Lead getters for later: referrals, affiliates, employees, agencies. 7. Metrics to track weekly, and the bar each channel needs to clear to keep it.

Keep it concrete and doable with my current resources.

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