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Free Hook Library: 200+ proven hooks

Lizzie
LizzieCo-founder & CMO

Free Hook Library: 200+ proven content hooks

The post is done. The cursor is blinking over line one.

So you open the folder of hooks you saved. It's full of blanks like "What if I told you (dream result) without (pain point)". Half of them ask for a result you don't have yet. None of them say which one fits your post. So you freeze, or you fill one in with something that sounds fake.

Most weak first lines come from a wrong match between the post and the pattern. The words are usually fine. A list can't do the matching for you.

A hook is the first line of a post. A shape is the pattern that line follows, like a story opener or a myth flip. Hook Library sorts 205 hooks into six shapes, which it calls categories: Educational, Storytelling, Myth Busting, Comparison, Authority and Day in the Life. It picks the one that fits your draft and fills it in your words. Here's what that looks like.

An example run

Say you type this in a hurry:

post about how i keep my side project going with a full time job. mostly 30 min before work. need a hook

Hook Library works out what the post is really about first. Then it picks the shape, then fills five templates from that shape. Here's the reply, shortened:

Core Read: Your real point is that 30 minutes before work is enough to keep a project alive.
Category: Storytelling.

  1. Is it possible to keep a side project alive with a full-time job and 30 minutes a day?

  2. Employee by day. Builder in the 30 minutes before work.

  3. I stopped looking for free time for my side project and started using the 30 minutes before work.

Test first: number 1. It's a question, so the reader answers it in their head before they scroll, and it only uses the one number you gave.

Before, the opener was "Here are my tips for balancing a job and a side project." Same post, same body. Only the first line changed, and it's now in the writer's own words with no number they didn't give. It works because the shape was picked for the post first. The Core Read line sits on top so you can see what the hooks were built on and correct it before you choose.

Try it yourself

[Get the Hook Library resource]

It arrives already installed. You only do three things.

  1. Drag the "Start Here" document into the chat. It's the first note in the folder. Drop it in the chat box on the right. This tells Cleve to refer to this doc while helping you, so you never need to explain it.

dragtochat
  1. Type what you'd tell a friend. Rough is fine. For example: "post about how i keep my side project going with a full time job. mostly 30 min before work. need a hook based on this document."

cleve_response_streaming
  1. Check it worked. You should see a clear breakdown of what your post is REALLY about, the hook category it picked, five best matched hooks for you, and one top suggestion.

Add more of your own context into Cleve. For example, a brand or voice guide, past posts, or notes on your reader. You only do it once. Cleve keeps them, so everything later starts with what you already shared.

brand_context

Cleve is an AI second brain. You keep your notes and docs in one place, and the AI uses them to help you think and write.

Where it stops

Hook Library needs something to find a point in. A one-word topic like "productivity" gives it nothing, so the Core Read could describe anyone's post. That's the tell. Paste the full draft, or add one real detail, like a moment or a number you actually have, and run it again. It never adds numbers for you, so a post without one gets hooks without one.

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Lizzie

About the author

Lizzie · Co-founder & CMO

Lizzie is a co-founder and CMO at Cleve. She spent five years running an agency, building and managing her clients' knowledge systems on Notion. She started Cleve after watching how clients and teams struggled to build a knowledge management system they can rely on.

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